Shopee Birthday Sale recorded 2.5M orders within 24 hours

by - December 15, 2017

Shopee Birthday Sale on 12 December have recorded 2.5 million orders across the region in within 24 hours, a five-fold increase compared to last year’s performance for Shopee, the leading e-commerce platform in Southeast Asia and Taiwan. In Malaysia, more than 500,000 items were sold as shoppers snapped up massive promotions across 6 million products, as part of the Shopee Birthday Sale celebrations.

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“The 12.12 Mega Deals, Shocking Sale flash deals, and Upsized Mall Highlights, that were pushed out as part of Shopee’s birthday celebration were all extremely well received. We are excited to have partnered leading brands including PETRONAS, Digi, Havaianas and MR. DIY to make this year’s Birthday Sale a success. These brands are among those who have chosen Shopee as their first e-commerce partner, and many of them enjoyed huge boost in their sales, with a spike of more than 100 times compared to average days. We look forward to continuing our partnerships for upcoming campaigns and promotions,” 
Ian Ho, Shopee’s Regional Managing Director.

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Ok, let check out the 12 facts about Shopee Malaysia's 12.12
 [drum roll pleaseee]

1)    The total orders for this year’s 12.12 is 15 times higher than that of last year

2)    It took only 1 hour 6 minutes for the number of orders to surpass last year’s record

3)    Top performing brands are PETRONAS Mesra e-Shop, Nestle and Watsons

4)    Meanwhile for a single product, the PETRONAS fuel card recorded the highest number of orders, with over 3,100 units sold within 24 hours

5)    The largest transaction made by one buyer was RM15,000

6)    The first product sold on 12.12 was a Canvas Messenger Bag, while the last product sold was a Power Bank

7)   Facial Masks were the top selling product among females, with almost 7,000 mask packs sold. ROREC proved to be very popular, with over 700 ROREC Natural Essence Facial masks snapped up within a minute

8)    Data cables were the top selling product among males, with over 1,200 units sold

9)    Fastest time for a flash sale to be sold out was 49 seconds on Shopee’s Shocking Sale

10) The fastest time for a purchase to be made was 1 second, which comprised a pair of silk pyjamas retailing at RM20

11) The furthest shipping distance for an order is over 4,500km -  from Goseong Gun, Korea to Johor Bahru, Johore

12)  The average number of chats taking place per minute was 538

Upcoming Promotions & Campaigns

While 12.12 may be over, you can still stand a chance to win a trip for two to Honolulu, Hawaii worth RM15,000 and an iPhone X worth RM5,500 as part of Shopee’s Birthday Sale giveaway that will continue till 31 December 2017. 

To qualify, users will need to spend a minimum of RM100 and make payment via FPX online banking.

To prepare for the new school year ahead, Shopee will also be holding a Back-to-School campaign from 18 to 24 December 2017, featuring promotions across a wide range of back-to-school items; including stationery, textbooks and accessories at attractive prices no higher than RM30. 

Official Shops including Pilot, Stabilo, Nestle, Dewan Bahasa dan Pustaka and Borders will also be joining in this event by providing exclusive deals and vouchers for users.

For more information, visit 

Website :

Facebook : ShopeeMY

Instagram : Shopee_my

Or download the Shopee app for FREE via App Store or Google Play. 

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